Sony make.believe Animation
Sony make.believe Animation
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Behind the Scenes of Sony's Most Unforgettable TV Ad
Behind the Scenes of Sony's Most Unforgettable TV Ad
9 months ago
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In July 2006, Sony filmed a Bravia TV commercial at the Queen’s Court flats in Glasgow, Scotland, using 70,000 liters of eco-friendly paint to showcase vibrant colors. Directed by Jonathan Glazer, the 60-second ad featured paint explosions and a clown, cost £2 million, and won a 2007 award. The flats were demolished in January 2007 after filming and cleanup. | Historyinmemes
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In July 2006, Sony filmed a Bravia TV commercial at the Queen’s Co…
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Explaining Past on Instagram: "In 2006, Sony executed one of the boldest marketing stunts in advertising history. The brand released 70,000 liters of paint across the streets of Glasgow for a Bravia TV commercial. Paint cannons exploded. Air powered blasts fired. Waves of color flowed through entire city blocks and turned the streets into a moving rainbow. The team used real paint on real streets with precise timing. No CGI. The result became one of the most iconic ads of the decade. The stunt w
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