Buying platforms often do not include audio as a major part of their ad inventory. A recent partnership could change this, with separate data that makes the case stronger by showing how audio ...

HeartMedia has expanded its advertising relationship with Amazon Ads. The media company is serving as a local reseller of its ...

Netflix has boasted of its improved ad targeting and measurement capabilities as it competes for legacy TV network ad dollars. But behind the scenes, ad buyers and buy-side ad tech execs exhort ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. "Project Hail Mary" key art featuring Ryan Gosling. Ryan Gosling’s blockbuster sci-fi hit ...

Discover what's next for cloud gaming as Amazon's Head of Gaming, Jeff Gattis, sits down at IGN Live to break down the latest evolution of Amazon Luna! In this deep-dive interview, learn how you can ...

Great news for Gen-Xers who want to relive their childhood this weekend: The 2026 Masters of the Universe movie opens in theaters tomorrow. He-Man is back, and this time, Skeletor doesn’t have a ...

Netflix has long sat at the top of the streaming world, but that hasn’t stopped investors from worrying about how long it will stay there. The streaming giant’s stock NFLX has fallen 24% since the ...

Amazon introduced its Agentic Shopping Assistant tool on Amazon Web Services on Wednesday, the e-commerce giant said in a company blog post. With the tool, retailers can launch their own AI shopping ...

Add Yahoo as a preferred source to see more of our stories on Google. Amazon runs one of the biggest streaming services in the world, in the form of Prime Video, and it knows as well as any of its ...

Amazon Web Services is offering a product to help retailers launch their own AI shopping features. The tool is built on Alexa for Shopping, Amazon's recently rebranded e-commerce agent. Amazon ...

Not all "engagement" is created equal, so MoffettNathanson has unveiled its inaugural Streaming Quality Index. By Georg Szalai Global Business Editor As the streaming business has moved from a focus ...