The Cloud Dancer white represents a desire for finding calm and self-care, reflecting Pantone's research of societal values throughout 2025. The Pantone Color Institute, known for creating and ...

In 2026, consumers will be wearing white even after Labor Day. At least, that’s the bet Pantone is making with its color of the year, cloud dancer, a soft white. This year, alongside hues of brown (as ...

Cross-industry color authority, Pantone, has been naming a Color of the Year since 1999, selecting an annual hue that reflects the direction of product design as well as broader cultural sentiments.

A shade of white will be the defining color of the next year. Get those stain-removing pens ready. By The Styles Desk Pantone, the self-styled color experts, have been predicting a “color of the year” ...