David Benigson is CEO of Signal AI, a company using AI and media data to help executives cut through noise and drive actionable insights. Let's face it—the business world is changing faster than ever.

Even with the rise of AI, traditional metrics still drive reporting. However, only half of PR pros trust impressions as an accurate reflection of success, despite almost 80% using them. Confidence in ...

A recent college graduate on TikTok says his employer has implemented invasive time-tracking software that records screenshots every 10 minutes, monitors keystrokes, and calculates the percentage of ...