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The future of local advertising depends on convergence, not channels
Locality’s Keith Kazerman: The industry needs an audience-based strategy that reflects how people watch, consume, search and buy in local markets. The post The Future Of Local Advertising Depends On ...
Local mobile advertising is on the move, so says a Borrell Associates memo to clients. Local mobile advertising is expected to double in 2013. In some markets the number may be in the tens of ...
Opinions expressed by Entrepreneur contributors are their own. Just as radio gave way to TV and newspapers gave way to the internet, the growing use of mobile phones offers new opportunities for ...
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