The New York Times

How the NBA and hip-hop have inspired culture and each other for decades

Illustration: Kelsea Petersen / The Athletic; photos: Vince Bucci, Michael Loccsiano, Kevin C. Cox, Elsa / Getty Images No sport embodies hip-hop more than basketball. No music genre embodies ...
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DJ Chika Takai brings Japanese hip-hop to the NBA

Balancing a large drink and a tray of loaded nachos in one hand, I walk up the steep stairs to my seat at the top level of Atlanta’s State Farm Arena. I hear the music before I see her. A bass-heavy ...
The New York Times

How Shaquille O’Neal and Damian Lillard made it in hip-hop as NBA stars

Shaquille O'Neal helped pave the way for NBA stars to find success in hip-hop. Damian Lillard followed suit with his lyrical talents. Illustration: Kelsea Petersen / The Athletic; Photos: Gabe ...
National Basketball Association

The Athletic: How the NBA and hip-hop have inspired culture and each other for decades

Rapper Chuck D, of Public Enemy fame, is one of several who agree that basketball greats and hip-hop excellence share a similar foundation. Shakeia Taylor and Jason Jones, The Athletic For decades, ...