Why beauty and luxury brands and retailers such as Sephora U.K. are rethinking where their digital experience really lives.

Retailers are no longer asking why digital signage is important; instead, they're asking how these systems can transform ...

Forbes contributors publish independent expert analyses and insights. I am a Customer Experience Futurist, Author and Keynote Speaker. Customers want phygital experiences that combine digital and ...

Digital customer experience in 2024 is defined by profound shifts in how businesses engage with their customers. The 2024 CMSWire State of Digital Customer Experience report highlighted a growing ...

In the dynamic world of retail, the gap between brands and consumers can quickly escalate from a minor crack to a Grand Canyon-sized disconnect, leaving both relevance and revenue at risk. Bridging ...

Soul Machines, a New Zealand-based company that uses CGI, AI and natural language processing to create lifelike digital people who can interact with humans in real time, has raised $70 million in a ...

Technology can not only allow your operations to stay on the cutting edge, but it can also give your in-store experiences a boost and an appeal that your competitors may not have. The Fast Company ...

In my first article of this series, I shared my thoughts on how much reliability (availability, performance and security) matters to a digital business. In this article, I will cover the pressures ...

The greatest changes in customer experience over the past decade have been in the ways customers interact with brands. The digital customer experience has exponentially evolved over the past decade, ...

Athletic brands such as Nike and Adidas have a digital challenge. According to Catchpoint, which compiled a Digital Experience Score analyzing the to 20 athletic footwear and apparel brands by revenue ...