Some of the new Star Wars Coke collection has arrived at Walt Disney World. This merchandise and limited-edition bottles are part of the “Refresh Your Galaxy” campaign. There are 30 specialty Star ...

When visitors reach Leah Kortmeyer's door, they knock beside a Coca-Cola door ornament. Kortmeyer greets them in a Coca-Cola T-shirt, shorts and Coca-Cola sandals. She has kept the walls of her house ...

ATLANTA — Coca‑Cola and Disney have announced a "Refresh Your Galaxy" collaboration. The global campaign will feature a series of 30 collectible package designs showcasing Star Wars characters and ...

There are countless ways to enjoy the galaxy far, far away. There are movies, TV shows, books, comics, games, and more. But Lucasfilm has now found yet another way to satiate your cravings for all ...

North America CMO Shakir Moin explains how the soda giant is fostering hyper-personalized consumer engagement around a global opportunity.

Few companies are as intertwined with Americana as Coca-Cola. From iconic advertising to global symbolism of American consumerism and capitalism, Coke’s reach across lives and continents over 139 ...

Accessory-maker Casetify on Monday lifted the lid on its exciting new collaboration with Coca-Cola. The partnership will bring a range of awesome iPhone cases, Apple Watch bands, and other ...